Announcement: Unauthorized Use of Smarter Balanced for Marketing

07/23/2014 3:14 PM | Anonymous member (Administrator)

Dear K-12 Leads:
Copies to Higher Education Leads, Executive Committee, and Executive Staff

We have become aware that an organization called Snapwiz is marketing a formative assessment product called Edulastic that claims the following: “teachers can create standards-aligned formative assessments with interactive, free-form questions defined by Smarter Balanced and PARCC.” This product has no relationship to Smarter Balanced. Snapwiz did not seek permission to use the Smarter Balanced name. Further, Smarter Balanced does not endorse Snapwiz or its products.

Please send this message to your districts, schools, and other concerned stakeholders so that we can minimize any confusion resulting from this marketing campaign.

Smarter Balanced Assessment Consortium
WestEd - Project Management Partner


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