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Announcement: Unauthorized Use of Smarter Balanced for Marketing

07/23/2014 3:14 PM | Anonymous

Dear K-12 Leads:
Copies to Higher Education Leads, Executive Committee, and Executive Staff

We have become aware that an organization called Snapwiz is marketing a formative assessment product called Edulastic that claims the following: “teachers can create standards-aligned formative assessments with interactive, free-form questions defined by Smarter Balanced and PARCC.” This product has no relationship to Smarter Balanced. Snapwiz did not seek permission to use the Smarter Balanced name. Further, Smarter Balanced does not endorse Snapwiz or its products.

Please send this message to your districts, schools, and other concerned stakeholders so that we can minimize any confusion resulting from this marketing campaign.

Smarter Balanced Assessment Consortium
WestEd - Project Management Partner

The ATOMIC Mission is to ensure that every Connecticut student receives world-class education in mathematics by providing vision, leadership and support to the K-16 mathematics community and by providing every teacher of mathematics the opportunity to grow professionally.

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